Fake Top Flite Site Full of AI Golf Bag Images
This is the best AI marketing I've seen yet. The brand is Top Flite.
My friend Mike is a golf bag designer. He pointed out that this might not be a real golf bag. Those aren't real golf clubs. That is not English.
Soak it up for a second. I like the blue one. These are iron covers, which are shoe bags for irons that don't have shafts. Another favorite is the Adidas bag.
My question was whether this came from an overworked intern or an oblivious boomer. Dick's Sporting Goods owns Top Flite. Dick's would never let this happen, right?
Turns out it's a bunch of AI slop from an Amazon affiliate trying to get SEO traffic. It isn't a real Top Flite site. In July 2025 it was also number one on Google for the branded keyword. So yes, Dick's is absolutely letting this happen.
Upon further review, the teal set with club heads that look like trail running shoes is probably my favorite.
Transcript
Automatic transcript; names and numbers may contain errors.
This is the best AI marketing I've seen yet. Brand is top flight. My friend Mike is a golf bag designer pointed out this might not be a real golf bag and that these aren't real golf clubs and that that is not English. That one's that one's just tier new lab putter. Just soak this up with me for a second here. Which which is your favorite? I like the blue here. These are iron covers. They're shoe bags for irons that don't have shafts. Another favorite is the Adidas bag. My question is, is this an overworked intern or an oblivious boomer? Dick's Sporting Goods owns top top flight. Right? Like, DICK'S would never let this happen. Turns out this is just a bunch of AI slop turned out by an Amazon affiliate trying to get SEO traffic. But it is also number one on Google for the branded keyword. So, no, this isn't a real top flight site. And, yes, DICK'S is absolutely letting this happen. I just wanna pull this back up here before we're done. Just let you all soak this up once again. I think upon further review, this teal set with these club heads that look like they're trail running shoes, probably probably my favorite.