Newsletter Updates

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Allow me to reintroduce myself: A note on distribution

It's been a weird year, lots has changed since I last emailed, and there's about 2,500 new faces here on the ol' email list. For everyone I haven't…

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Validating a product for your brand

I recently posted a video about validating a product for your brand , and today I wanna talk about it more. Lucky you. "After this drop, I've got new…

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The content playbook

It's no secret that media companies run the modern world, but many of us don't appreciate why. It's not the byproduct of an evil plot to captivate the…

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Raise your prices

To the 2,298 new folks here since last week - welcome to a classic bait n switch. Here's the deal: I reel you in with simple stuff like factory links,…

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A year ago yesterday I posted my first video on TikTok

This post is about my journey (and success) with short form video. I'm not gonna tell you all this to brag and gloat and make self deprecating jokes…

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Short Form Hook & Idea Guide

My email has been a lot of things over the last year, and similar to how we did on the product playbook series I'm reeling it in over the next few…

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Shooters shoot: Shortform equipment & workflow

Welcome to Season 2, Episode 2 of Colin's newsletter. We're talking about Short-form video and it's role in modern commerce and more importantly: why…

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Short-form Cheat Sheet

Your boy is in a drought. Barely been posting. My IG is dry. Today is my birthday. I don't wanna write an email at all. But I'm doing it. I'm grinding…

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Hyper local

After a much needed rest from daily content, your boy is back. This week I posted a video about Course Maps and their hyper local, print on demand…

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The marathon continues

Yo - Some weeks I have meandering but poignant ramblings, this week I have a bunch of random things to hit on. Shall we? ​ "I put careers on shelves,…

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